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THE ROAD TO NSS 2013: STORE INVITATIONS

June 7, 2013

I am excited to finally reveal our invitations that we sent out to stores to invite them to our booth at The National Stationery Show.

Like I mentioned last time, being creative is the fun part but there is also a lot of pressure as the competition is stiff.

I decided to go simpler this year than I have in the past and I am really happy with how they turned out!

I have been loving oranges, gold and pinks together lately so I knew that was the color combo we were going with. I am infatuated with my laser cut designs cut out of shimmer papers so we went with the shimmer antique gold for the invite. As you may be able to tell, it’s a new design. And the fun part is, this and many more laset cut designs will be available SO soon!

The envelope liner is solid but also a shimmer paper. It’s our shimmer gold and I love the way the two shimmer golds work together. The envelope is melon and the washi tape on the back is gold diagonal stripe. I can’t seem to get away from that washi tape, I always buy it even when I tell myself to branch out.

The envelope then went into our dip dyed ombre canvas bags that we stamped with the logo. I didn’t plan on being able to see the melon envelope through the canvas bag but it turned out to be one of those happy accidents.

We put the whole thing in a stiff mailer to protect it and we got many stores to stop by our booth from it.

THE ROAD TO NSS 2013: STORE INVITATIONS was last modified: March 4th, 2014 by avis
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